DataPop Summary Screen designed by Iteration GroupDataPop Test Group Screen designed by Iteration Group

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Innovators in Online Advertising

DataPop simplifies how companies create high-performing, customized, and relevant ads. DataPop asked the Iteration Group team to lead product development for two of its major new initiatives. These projects demanded an in-depth knowledge of the online ad industry and required that we develop innovative visualizatons and data manipulation techniques.


  • Researched dozens of products and services
  • Designed and built a dashboard for customer pilot campaigns
  • Designed a first-of-its-kind interactive ad editor

Enterprise Web E-Commerce Product / UI / UX Design

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