Our Work Research and Strategy

Our Work in Research and Strategy

UCLA Health

In early 2014, UCLA Health founded the Global Innovation Lab.  Its mission: accelerate and spread healthcare innovations by curating innovations and sharing them with healthcare providers worldwide.  UCLA Health asked the Iteration Group team to lead the UX strategy, UX design, and custom web development of the Global Lab web site and sharing platform.

Pearson

The Iteration Group team designed and developed a prototype eTextbook for Pearson / Prentice Hall.  The custom-made user interface was built atop the familiar pages of the actual printed textbook. Students could click on hotspots embedded on the textbook page to hear a pronunciation / definition of a term, see how to solve a particular problem (in audio and video formats), take practice quizzes, and more.

Daily Platform

The Iteration Group team led the product strategy, design, and development of a full-featured group buying platform, built to power daily deal and private sale businesses.  The platform is fully customizable, available hosted or deployed, and built to scale to tens of millions of users.

Onramp

Onramp specializes in secure and HIPAA compliant managed hosting.  The company asked us to help them design and build a client onboarding portal that “holds the hand” of the new Onramp client and helps ensure that their systems and HIPAA compliant (involving a Risk Assessment, System Characterization, Risk Quantification, Recommended Customer Policies, and a Business Associate Agreement).

Illumination Entertainment

Illumination Entertainment (makers of the movies Despicable Me, Despicable Me 2, and Minions), asked the Iteration Group team to lead in the user experience design for a handful of digital initiatives.  Recently, we took a legacy web property, modernized it, and made it responsive for web, mobile, and tablet.  The site handled millions of unique visitors in the first 48 hours.

Yoi

Yoi makes onboarding, training, and performance evaluation easier for HR departments and managers.  The company asked Iteration Group to lead conversations around product strategy, product design, and more.  Our team designed and built several product concepts and prototypes and helped the company assess product-market fit.

Jolt Delivery is an early-stage startup that delivers takeout orders on behalf of its restaurant clients (nearly 100 as of October 2015).  The company asked the Iteration Group team to lead in the design and development of its technology platform that enables restaurants to manage the incoming orders, dispatch a driver, collect payment, and much more.

Bugcam

BugCam, a Windows app designed by the Iteration Group team, makes it easy for developers to add screen capture video to their bug reports.  The software integrates with Bugzilla, FogBugz, Gemini, Jira, Redmine, Mantis, Trac, and other leading bug-tracking tools.  A short video about the product can be viewed here.

Kideos

Kideos is a mobile app for iPhone and iPad that delivers the top YouTube videos for kids in an ad-free, safe, and age-appropriate environment.  The Iteration Group team led the user experience design and visual design of the app for both mobile and tablet form factors.

FlyingYak

Flying Yak is an early stage startup in the travel space.  The company asked the Iteration Group team to help with its product strategy, conduct market research, and assess product-market fit.  The team designed multiple concepts, developed a prototype, marketed the prototype, and gathered user feedback.

 

TollFreeForwarding.com

TollFreeForwarding.com, an international telecommunications provider, asked the Iteration Group team to lead in the modernization of their web-based telephony platform.  The team re-designed and re-imagined core modules, including smart call forwarding and fully hosted PBX (phone system) features.

Zumbox

Zumbox is a startup that enables postal mail to be delivered online.  The company created an electronic mailbox for each physical street address in the United States (Ex: “123 Main St, Anyplace TX, 75082”) – 150 million such mailboxes in total.  The Iteration Group team led the product strategy, user experience design, and visual design of the entire platform (which was later licensed to postal operators around the world).

Tetherball

Tetherball offers mobile marketing solutions for businesses – enabling them to communicate with customers via text messaging (SMS).  The company asked Iteration Group perform requirements analysis, conduct competitive and market research, define product strategies, create wireframes / mockups / interaction designs, and provide guidance on the architecture of products and solutions.

RocketMenu

RocketMenu is a tool, designed and built for Windows by the Iteration Group team, which extends the features and functionality of any app on the screen.  Users can highlight a word with their mouse to reveal a handful of context-sensitive features (Pronounce, Translate, Search Google, and more).

Arkeeva

Arkeeva, an early-stage startup, asked the Iteration Group team to help validate its product vision and product strategy (web-based consumer product).  We designed, marketed (online), and measured performance (traffic, clicks, cost-per-lead, etc.) for a handful of landing pages that describe the product and how it works.

Advio

Advio, an early-stage startup, asked Iteration Group to help conceive, design, and assess the product-market fit for a unique web-based video platform. The platform offers users products and services relating to each video, product comparisons, an automatic feed of highly related videos, and more.

 

iWonder

iWonder, an early-stage startup developing a unique social app for iOS and Android, asked the Iteration Group team to help with product strategy and product design.  The team designed a handful of product concepts, socialized them with would-be users, and helped assess the product-market fit.

 

Glammy

Glammy is an early stage startup in the health and beauty space, targeting a young female demographic.  The company asked Iteration Group to lead in the user experience design of its mobile app.  The app features real-time communication, map integration, ratings, reviews, and more.

Pindle

Pindle is an early-stage startup in the social / communication space, developing an app for web and mobile.  The company asked the Iteration Group team to help define its product strategy, spec out the product in the form of detailed wireframes, design the first version, and assist in the management of the development team.

Loyaldash

LoyalDash asked the Iteration Group team to design product interfaces for Mobile and Web.  The service enables users to keep, all in one place, their rewards numbers and loyalty program information (airlines, hotels, rental cars, credit cards, etc.).  The service keeps track of everything and helps users maximize their rewards.

ShowingTime

ShowingTime, a leader in the Real Estate space with over 500,000 users, provides tools for agents to show their listings to more buyers.  The company asked the Iteration Group team to provide product design, user experience design, web app design, and mobile app design services.

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